Preview Mode Links will not work in preview mode

Each week, Ari Santiago interviews a thriving CT manufacturing leader to share the positive messages around the industry with two goals:

1) To share best practices amongst manufacturing business leaders to help each other to grow and succeed

2) To spread the word throughout the state that manufacturing is a growing part of our economy and offers exciting opportunities for incredible, well-paying careers 


Ari Santiago is the President, CEO and Founder of IT Direct, a Technology Managed Service Provider in Hartford, CT. He has a passion for the manufacturing industry and the incredible impact it is making on our local economy. IT Direct focuses on providing its manufacturing clients the technology, support, and strategic guidance they need to not only meet their business goals but to drive future success. 


This podcast is brought to you by IT Direct -

Produced by Miceli Productions -

Feb 2, 2021

This Made in America episode spotlights Victor DaCruz, Owner and President of DaCruz Manufacturing, and his unique company story.

Victor talks to Ari about using technology to drive business forward, getting involved in the Precision Machine Parts Association (PMPA), and the value behind CT apprenticeship programs. He believes that taking advantage of robotics and newer technology, will increase your capabilities and help attract young talent!

Victor also highlights how the company went through a major philosophy change - focusing more on effectively servicing customers rather than on the bottom line. This has helped drive efficiency, made customers happy, and increased profit!

And mostly importantly, Victor talks about how to work with your wife for 27 years!

Victor DaCruz, Owner and President of DaCruz Manufacturing
DaCruz Mfg's Website:
DaCruz Mfg's LinkedIn:
DaCruz Mfg's Facebook:
Victor's LinkedIn:

Ari Santiago, President/CEO/Founder, IT Direct
Company Website:
Company Facebook:
Company LinkedIn:
Company YouTube:
Ari's LinkedIn:

Podcast produced by Miceli Productions: